If I'd invested in Amazon since 2000
$1,000 put into Amazon at the end of 2000 would be worth about $305,833 today — a 306× return, or roughly 25.3% a year. Change the amount below to run your own number.
You'd have
$305,833
from $1,000 invested — up 30483%.
The story behind the number
Amazon since 2000 has been a fairly steady climb. $1,000 put in at the end of 2000 grew to $305,833 — a 306× return, or about 25.3% a year. That beat the S&P 500, which turned the same $1,000 into $5,654 — you'd have come out roughly 54.1× ahead of simply buying the index.
The ride mattered as much as the destination. The strongest single year was 2001, up 63%; the worst was 2001, down 41%.
Holding on took nerve: the position fell as much as 66% from its 2001 peak to its 2001 low, before climbing back above that high by 2002. Inflation takes a bite, too — consumer prices rose about 91% over the period, so in today's money the result is closer to 160× what you put in.
Common questions
- How much would I have if I'd invested $1,000 in Amazon in 2000?
- $1,000 invested in Amazon at the end of 2000 would be worth about $305,833 today — a 306× return, or roughly 25.3% per year.
- What were the best and worst years for Amazon since 2000?
- The best year was 2001, up about 63%. The toughest was 2001, when it fell about 41%. Across the window, 123 of 306 years finished lower than they started.
- What was the biggest drop along the way?
- The steepest decline was about 66%, from a peak in 2001 to a low in 2001, with the value recovering above its prior high by 2002.
- Would I have done better in S&P 500?
- No — the S&P 500 turned $1,000 into about $5,654 over the same window, while Amazon reached $305,833. Amazon came out ahead.
The chart above shows the whole journey, not just the destination. Try switching to a bit each year to see how spreading your buying would have changed the outcome — or skip the latte to find out what a small daily habit could have grown into instead.
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